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Index Page » Business & Companies » E-Commerce Business
 

Getting started with the graphics for an enriching user experience

 

Author: Deepak Sharma

Look and feel factor of your web site is paramount

Good web design does not necessarily mean good use of colors and layouts, but it does transcend beyond it. Design elements like color, font, size, frame, etc. play an important role nonetheless, but what is more important is that how it affects the aesthetic sensibilities of the users. The warmth and the feel of the web site, or in another words, the texture of the web site is a crucial area to turn our attention to. By texture of the web site what it means is the subtleties of the surface of the web site.

There is an entire gamut of things that go into making the texture of a web site a real engaging one. As opposed to surfaces of material things, the texture of the web sites are characterized by quite a great number of things like pixels on the page, screen resolutions, background and foreground of the page, use of known or creatively similar geometric figures, creativity on display in terms of shape, size, color, appeal, and contrast. This is not all; it might contain the use of photographs, halftoons, and other representations to give web site a lively touch. Therefore, in order to develop a captivating texture for your web site, things cannot work in isolation; rather they work in perfect sync to create soothing texture.

Texture has the potential to impact the users emotionally. A good texture can not only be seen, but felt also. That's why users develop some sort of psychological affinity with the web site, and prefer to lengthen their stay.

Since developing an appealing texture is comparatively difficult task, and the coziness of texture might differ from person to person, there is no single sure shot or a magic formula or a ready recipe for it. However, there are certain guidelines straightaway from professional designers and experts in this field, which can have a favorable say in the overall halo effects of the web site.

Simplicity has its unique charms when it comes to enticing texture

Web site is ideally designed and developed to serve a particular segment, or a particular target audience. The intricacies and knitty gritty involved in the process must be reflective of the specialty of the target group. A web site could be developed keeping in view the expectations of design connoisseurs -- almost on the verge of perfection -- and on the other end, it can be conceived and implemented to come up to the common taste and tendency of the users.

The concept of texture as understood by laymen and amateur designers is unfortunately mistaken. This is one of the reasons we witness paucity of good textures on the web sites over the Web. Some designers think of texture as something related with the deployment of real like images of physical objects. Hence it should be no surprise that most of the time we come across a plenty of such web sites which flaunt images or backgrounds of numerous physical objects.

From viewer standpoint, these images or backgrounds may or may not be psychologically soothing. The point here is that application of real looking physical objects on your site is not a wrong proposition unless it is creatively synchronized with other design elements like color, font, sharpness, composition, vibrancy, etc., in order to make it appear natural and organic.

Texture is the magical charm of sensible combinations

Simplicity is a great virtue predominantly agreed by people at large. The domain of rendering users emotionally tuned to a web site is not unleft with this virtuous assumption. Simplicity and its beauty are deservedly appreciated and recognized in both the categories, be it design critics, or simple folks.

Another equally important aspect with regard to creating a synergistic impact on the texture is the wise use of pixel-sized patterns on the web page. The pixel patterns on the page should be facilitating agent rather than disruptive element for the users. The said disruption can occur in form of blurring, flickering, color clutter, and intolerable strain on viewer's eyes. A well thought out and candid intention concerning pixel patterns, which is in harmony with other crucial design elements, can evoke psychological pleasure in users and foster their emotional ties with your web site.

Use of photography can enliven the graphics

Photography has tremendous possibilities to offer when it comes to making your site radiate with warmth and vibrancy. Photography, in its all hue and shade, adapts well on the screen with other design subtleties.

Photography stands tall among other graphics on its exclusive merits. Photos happen to be abundantly rich in color, and better still, they can be value-added with the use of some photo editing software, which is comfortably procured and used.

Photos also have good amount of pixels. Pixels can be adjusted keeping in view the finer points of design. Additionally, photos have some other attributes that are absolutely fine to develop an engaging texture.

For instance, photos emit glow that can dazzle the viewers. More importantly, they demonstrate a good contrast with the background or even vice versa in case they are used as the background. It is quite easy to incorporate in photos the dimensions like sharpness, gradual color change, precision, positioning, tone and intensity and more.

Conclusions

Varied aspects as discussed in this article, when sensibly used -- and in combination with good deign skills aimed at creating intuitive appeal -- are of definite help of when it comes to developing engaging graphics on your web site.

Author Bio:

Deepak Sharma is a Web Designer at BlueApple, a Web Design and Development Company with a well connected development infrastructure in India having a strong portfolio with global clientele and offering superior web services and solutions at competitive costs.

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